You run a business, so you’re busy enough as it is. You know that marketing is important, but you don’t have a lot of time to dedicate to it. So, how do you balance your marketing strategy with your already busy life? We have a few ideas. Start with these time-saving measures, and you’ll have an effective marketing campaign that won’t take over too much of your hectic schedule.
Strategize and Organize
When your marketing “strategy” is just a bunch of trial and error, then it can take up a lot of your time. You can save that time by coming up with a strategy. Instead of making random guesses, do some research. Sit down at the beginning of the month, brainstorm a few ideas, and then expand those ideas into a plan. Once you have a plan in mind, you’ll save time because you won’t be in a constant state of figuring things out. When it comes to marketing, organization is always best.
A few weeks ago, we talked about marketing automation. Marketing automation lets you trigger certain actions based on what your clients do. For example, a subscriber who spends several minutes looking through your website might receive a surprise coupon in their inbox. When you set up automatic actions, you have far fewer things to keep track of. You can save time and bolster your marketing at the same time.
Schedule Your Blog Posts
While you’re planning ahead, go ahead and pre-write your blog posts. You can schedule them to publish on their own. Let’s say that you write all your blog posts on the first of the month. Write four blog posts, schedule each one for a different week, and then you don’t have to worry about your blog for the rest of the month. Most blogging platforms have a “schedule” option so that your posts can go live once they reach the desired date.
Hire a Ghost Blogger
Alternatively, you can hire a ghost blogger. The great thing about ghost bloggers is that they know how to match different tones of voice. They can get to know your particular style and then write from that standpoint. The other great thing about ghost bloggers is that they can save you a lot of time.
Let KiLLit Online Help
If you want the best ghost bloggers, website design, and other marketing help, then KiLLit Online has what you need. We’ll take care of all your marketing needs so that you don’t have to deal with it. Contact KiLLit Online today to find out more.